Zooming Past 2.5 million worth sales with an average of 65x ROAS

Using specific dynamic ads and capitalizing on promotional days with particular campaigns for newer audience, I generated over 2.5 million for one of my undisclosed client, which was a well reputed and connected brand with the audience

Numbers Game

*30 days * 26,147 Clicks * Rs27,05,457 Sales *ROAS 65.75

Ultimate Game

To Recover and increase sales with brand reputation

What i did

Dynamic ad campaign

I used dynamic product ads to retarget and this helped me recover close to 80% of the total revenue

Promotional day campaign

Then I used the promotional days as a way to reach cold audience with personalized ad copies to get the balance revenue